The purpose of this tool is to help you find an easier way of displaying a dynamic link that you may feel does not seem user friendly enough. But having said that, there can be many reasons behind you wanting to convert a specific URL. The URL rewriting tool will rewrite any dynamic URL and convert it into a static so that you can benefit from it. Now there are a number of factors as to why certain individuals prefer to have static URLs for there links. Whatever your reason may be you can use the tool to rewrite and convert the URL.
So why do web site designers and search engine optimization experts choose a static URL over one which is dynamic in nature. Well the reason is in the fact that everyone is looking for the best way to get ranked higher in a search engine ranking. It is not normally known but if you are wondering how this has anything to do with search engine ranking, the answer is that it has every thing to do with SEO ranking. The reason why static URLs are preferred is that most search engines tend to rank them better than dynamic URLs. Of course every search engine has its own criteria in raking web sites and relies on its own specific algorithms in doing so. However by and large it has been seen that search engines will rank static URLs higher.
Another prime reason behind why the static URLs are preferred is the fact that a search engine will take a much longer time to index a dynamic URL. If your web site has dynamic URLs and a search engine takes too long in indexing it, this means you will suffer because search engine optimization is all about the timing and time spent. The more time it takes for your web site to get fully indexed the longer it will take for your web site to move on to the next phase of its optimization. It is no secret that a web page with a static URL will get indexed much quicker, and hence is preferred over a dynamic URL.
If you happen to be an end user, you will more than probably find it a much more friendly and safe option to do with a static URL as compared to a Dynamic one. The reason is quite simple, and that is a static URL will always come across to you as more true and authentic, where as when you look at a dynamic URL link you are more than likely to assume that it is a bogus link. And in that case should you be at the receiving end, you and your web site traffic will suffer no end. So should you be looking to convert a dynamic URL into a static one this tool will provide you with that option to do so. But do make sure that you are hosted by an Apache Server in order for the tool to function properly and produce satisfactory results.
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